By now every business has heard that they should be using social media, and most have tried it to some extent, with varying degrees of success. A decade ago, just being on Facebook gave you an advantage over your competition, but those days have come on gone. Businesses who use social media effectively are strategic about what and when they post, how they target users, what conversations they engage in, and much more. Social media is still a highly effective marketing tool, in some ways more than ever, but it needs to be done with intentionality and strategy.
We help our social media clients choose the right platforms and tools and develop a smart strategy that helps them meet business goals and objectives.