MARKETING STRATEGY

A good marketing strategy is the lifeblood of a healthy organization. It brings in more customers, attracts better customers, and helps to create customer loyalty.

We take a holistic view of our clients’ situations, seeking to understand why they’re in business and the true value that they bring to their customers. We use this knowledge, and our knowledge of available strategies and tools, to develop a powerful way forward that helps our clients to grow and thrive.

When creating a marketing strategy, we make sure to do these things:

  • Get to know our client and their business by asking good questions and really listening

  • Develop positioning statements and customer personas based on an organization’s unique situation

  • Use our broad knowledge of available tools and platforms, both traditional and digital, to craft an actionable strategic plan

  • Continuously measure and continuously improve – We dial in the plan until it’s producing the kind of results we both want to see

Have questions?

If you’re unsure about how what we’ve described above would fit your organization’s situation, we’d love to help remove some of the mystery.

Get Started

Have questions?

We’re happy to talk to organizations about their goals and how a new or upgraded website can help to achieve those goals. Let’s start the conversation.

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ADDITIONAL SERVICES

WEBSITES

Building websites that attract visitors, communicate clearly, and help turn visits into sales

E-COMMERCE

Creating dynamic E-commerce environments that drive sales

SOCIAL MEDIA

Leveraging social media platforms to drive engagement and conversation

SEARCH ENGINE OPTIMIZATION

Leveraging search engines to drive targeted traffic

EMAIL MARKETING

Driving traffic and conversions through optimized emails